What Sparked 
Habib Metro’s journey from 3.6 to 4.8
with the power of strategic
UX design services.

Client Profile Empowering Banking Experiences
Habib Metro teamed up with BakeCX to address the rising demands of a digital-first world. Facing challenges like app crashes, complex user flows, and high user expectations, the bank sought a bold transformation. With BakeCX’s strategic UX design services, Habib Metro aimed to create a seamless, personalized digital experience tailored to meets the high expectations of Pakistan’s tech-savvy population.

20% to 45%
Observe users drop

3.5 Rating
User satisfaction drop

DAU
Daily users activity drop

500K
Total Download
Let’s Talk For UX Audit

User Experience Issues
- High Friction Processes
- Outdated UI/UX
- Generic Features
- Confusing Navigation


Mobile Optimization Challenges
- Desktop-First Approach
- Slow Loading Times
- High Friction Transactions
- Inconsistent Cross-Device UX
User Experience Issues
- High Friction Processes
- Outdated UI/UX
- Generic Features
- Confusing Navigation
Mobile Optimization Challenges
- Desktop-First Approach
- Slow Loading Times
- High Friction Transactions
- Inconsistent Cross-Device UX
Analytics & Feedback Deficiencies
- Lack of Data Driven Insights
- Limited Monitoring and Iteration
- Declining User Ratings
- Limited Monitoring and Iteration
Customer Engagement Gaps
- Low App Activity
- Impersonal Digital Experience
- Outdated UX Patterns
- Inefficient Onboarding
The BakeCX Methodology
As a leading UI UX design company, we prioritize user-centric solutions that seamlessly align business goals with top-tier UX design services.
Setting Business Goals
Define financial service needs.
Clarify key success metrics.
Outline target user experience.
Align design with growth targets.
Research & Design
Conduct user experience research.
Develop wireframes and prototypes.
Analyze user behavior data.
Prioritize usability improvements.
Development & Launch
Prioritize usability improvements.
Integrate API systems.
Launch across platforms.
Perform post-launch testing.
Focus Group


Our Approach
We took a data-driven design approach, leveraging customer insights to create a next-gen banking platform. As a UI UX design company, our team focused on delivering a flawless digital experience that aligned with Habib Metro Bank’s business objectives.

Competitive Landscape
Habib Metro Bank struggled with low user satisfaction and high app abandonment rates before utilizing our UI UX design company.
Our Achievements Speak Loud and Proud
BakeCX propelled Habib Metro Bank to 100% growth in active users, utilizing some of the best UX designers, resulting in top 3 rankings.

Ideation & Wireframes
Our UI and UX company created wireframes that aligned user expectations
with business goals, ensuring seamless interaction.




Decoding User Experience


Refining Visual Interfaces



Data-Driven UX Testing
Participants
3 Existing Potential Consumers 3 non Banking Users
Methodology
Remote & in-person Moderated 1 on 1 tests
Device
Mobile
Scope
Discover ease of task completion


Optimizing Journeys with BakeCX’s UX Design Services
Our comprehensive testing process integrates UX design services and user experience research to uncover usability gaps and deliver intuitive solutions.
Usability Errors

One-Time Task Completion
70% faster task completion.


User Error Rate
50% fewer user mistakes.


Edge Cases
Addressed complex financial scenarios.
Technical Glitches

Drop-off Rates
Improved by 40%.


Task Completion
85% increase in successful task completion.


Reduced App Crash
Stability improved by 60%.


User Error Severity
Significantly lowered, minimizing disruptions to users.
Business Impact

Conversion Rates
Increased by 25%.


User Retention Rate
Improved by 40%.


User Satisfaction
Achieved 95% user satisfaction rate


The Design Kit
The Design Kit simplifies user experience with consistency across all platforms, optimizing performance, offering seamless solutions through UX design services by a trusted UI UX design company.




See more Projects
We ensure a user-centric approach, balancing business goals with seamless design for top-tier results.


Habib Metropolitan Bank (HMB)
BAKECX’s best UX designers
enhanced our mobile app’s design and development, improving user engagement with their expertise as a top UI and UX company.


Habib Metropolitan Bank (HMB)
BAKECX’s best UX designers
enhanced our mobile app’s design and development, improving user engagement with their expertise as a top UI and UX company.


Habib Metropolitan Bank (HMB)
BAKECX’s best UX designers
enhanced our mobile app’s design and development, improving user engagement with their expertise as a top UI and UX company.